Chengdu Gift: A Retail Space Redefining Tradition

Hong Li's Innovative Design Combines Culture and Elegance in a Unique Retail Environment

Chengdu Gift, a retail space designed by Hong Li, reimagines traditional design elements to create a unique shopping experience. The design, inspired by the concept of a gift box and the cultural significance of the ginkgo leaf in Chengdu, offers a fresh perspective on retail design.

The design of Chengdu Gift is a testament to the power of simplicity and the importance of cultural relevance in design. Hong Li's inspiration for the design came from the concept of a gift box, a simple yet powerful symbol of connection and emotion. The design incorporates the ginkgo leaf, a significant cultural symbol in Chengdu, creating a design narrative that is deeply rooted in the local culture.

What sets Chengdu Gift apart from other retail spaces is its innovative use of space and materials. The design focuses not just on the walls and floors, but also on the spatial relationships within the store. The use of stainless steel plates shaped like ginkgo leaves and glass transparent plates creates a unique, high-end aesthetic that highlights the products on display.

The technical realization of the design was a challenge due to the short construction period of just 28 days. However, the use of assembly technology and meticulous planning ensured the successful completion of the project. The design team managed to fix 320 pieces of metal in the shape of ginkgo leaves on an arch-shaped steel pipe, creating a unique, dome-shaped exhibition hall.

The design of Chengdu Gift is not just a retail space; it is a celebration of Chengdu's culture and a testament to the power of innovative design. The project, which started and finished in May 2019, has already received recognition for its unique design, winning the Golden A' Interior Space, Retail and Exhibition Design Award in 2020.

In conclusion, Chengdu Gift is a shining example of how innovative design can transform a retail space into a cultural experience. It is a testament to Hong Li's design prowess and a symbol of Chengdu's rich cultural heritage. The design's success serves as an inspiration for future retail spaces, proving that with creativity and a deep understanding of culture, even the most traditional elements can be reimagined in fresh, exciting ways.


Project Details and Credits

Project Designers: Hong Li
Image Credits: Image #1: Photographer Qiang Dou, Display Area, 2019. Image #2: Photographer Qiang Dou, Corridor, 2019. Image #3: Photographer Qiang Dou, Reception Hall, 2019. Image #4: Photographer Qiang Dou, Resting Area, 2019. Image #5: Photographer Qiang Dou, Entrance, 2019.
Project Team Members: Hong Li
Project Name: Chengdu Gift
Project Client: Hong Li


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